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4101Q1022075 | Inglês, Interpretação de Texto Reading Comprehension, Edital n 2, Prefeitura de Paraíso SC, AMEOSC, 2024

Texto associado.
O texto seguinte servirá de base para responder à questão.

Read the dialogue below:

Thalia: "Hey, did you hear about the new art gallery opening downtown? They say it's got some really unique pieces from local artists."

Blaise: "Yes, I did! I read that some of the artwork explores themes like urban loneliness and the impact of technology on our lives."

Thalia: "Exactly. One of the reviews mentioned a painting that uses dark shades and fragmented images to depict a city skyline. It's supposed to reflect how disjointed city life can feel."

Blaise: "Sounds interesting. I wonder if they're planning to have events or artist talks. Sometimes hearing directly from the artists adds a lot to understanding their work."

Thalia: "True. But I also appreciate forming my own interpretations first, then seeing if they align with the artist's ideas."

Blaise: "Good point! Art's so subjective − I think it's meant to evoke different responses in each person. Are you planning to visit soon?"

Thalia: "Definitely! I think it'll be a chance to see how these artists portray familiar themes in ways that might challenge or change our perspectives."


Free text.
Based on Blaise's response to Thalia about artist talks, what can we infer about his approach to experiencing art?
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4102Q1022591 | Inglês, Sinônimos Synonyms, Bioenergia, EPE, FGV, 2024

Texto associado.
Text I


Shock of the old: Believe it or not, battery-powered vehicles
have been around since Victorian times.

The history of the electric car is surprisingly enraging. If you imagine early electric vehicles at all (full disclosure: I didn’t until recently), it will probably be as the quixotic and possibly dangerous dream of a few eccentrics, maybe in the 1920s or 1930s, when domestic electrification became widespread. It’s easy to imagine some stiff-collared proto-Musk getting bored of hunting and affairs, eyeing his newly installed electric lights speculatively, then wreaking untold havoc and mass electrocutions. The reality is entirely different.

By 1900, a third of all cars on the road in the US were electric; we’re looking at the history of a cruelly missed opportunity, and it started astonishingly early. The Scottish engineer Robert Anderson had a go at an electric car of sorts way back in the 1830s, though his invention was somewhat stymied by the fact rechargeable batteries were not invented until 1859, making his crude carriage something of a one-trick pony (and far less useful than an actual pony).

It’s debatable whether or not Scotland was ready for this brave new world anyway: in 1842, Robert Davidson (another Scot, who had, a few years earlier, also tried his hand at an electric vehicle) saw his electric locomotive Galvani “broken by some malicious hands almost beyond repair” in Perth. The contemporary consensus was that it was attacked by railway workers fearful for their jobs.

Despite this unpromising start, electric vehicles had entered widespread commercial circulation by the start of the 20th century, particularly in the US. Electric cabs crisscrossed Manhattan, 1897’s bestselling US car was electric and, when he was shot in 1901, President McKinley was taken to hospital in an electric ambulance. London had Walter Bersey’s electric taxis, and Berlin’s fire engines went electric in 1908; the future looked bright, clean and silent.

By the 1930s, however, the tide had definitively turned against electric, cursed by range limitations and impractical charging times while petrol gained the upper hand thanks partly – and ironically – to the electric starter motor. The Horseless Age magazine, which vehemently backed the petrol non-horse, would have been delighted. There was a brief resurgence of interest in the late 1960s, when the US Congress passed a bill promoting electrical vehicle development, but nothing much actually happened until the Nissan Leaf sparked interest in 2009. Electric still isn’t quite there yet, battling infrastructure and battery problems that might have been familiar to Anderson and friends.


Adapted from The Guardian, Tuesday 24 October 2023, p. 6 https://www.theguardian.com/lifeandstyle/series/shock-of-the-old/2023/oct/24/all
In “which vehemently backed” (5th paragraph) the verb is similar in meaning to:
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️
  5. ✂️

4103Q948608 | Inglês, Primeiro Semestre, FAG, FAG

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Text 2 - How to Tell if Your Sunscreen Protects You From the Sun - Here’s what you need to know.


Don’t go overboard with the SPF. The American Academy of Dermatology recommends using an SPF of at least 30, but most experts agree to not go over 50. It’s not that a higher SPF doesn’t provide any more protection, but once you get above 50, that increase is negligible. Case in point: SPF 50 blocks about 97% of UVB rays, while SPF 100 blocks about 99%.
But most sunscreen users don’t think about that; rather, they see a number that’s twice as high and assume they’ll get twice as much protection or that the protection will last twice as long, which cultivates a false sense of security that could lead to a bad burn. “SPF values above 50 are really misleading,” Lunder says. “They offer a very small increase in sunburn [UVB] protection, and they don't offer better UVA protection.” She says that the FDA is considering a rule to cap SPF values at 50, but nothing has been finalized.
And then there’s the fact that, although the increase in SPF doesn’t add much protection, it could increase your chances of negative side effects from the ingredients. “We do not recommend SPF of 50 or higher, as the minimal added protection does not outweigh the exponentially more active ingredients required to do so,” Chris Birchby, the founder of the sun-care line Coola, tells Teen Vogue. “More active ingredients increase the chances of skin irritation.”
http://www.teenvogue.com/story/how-to-tell-if-sunscreen-protects-you-from-the-sun
If you use a SPF above 50 the increase is:
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️
  5. ✂️

4104Q1024141 | Inglês, Verbos Verbs, Professor De Inglês, Prefeitura de Santo Hipólito MG, COTEC, 2024

Consider the following text to answer this question.

Luisa and Marina are visiting their grandmother's house. Her grandmother ______ to donate her comic book collection to them: − Girls, I have a gift for you that was from your great grandfather. That he ______ me and today will be yours. I ______ all these comic books for years. They are unique editions that my father ______ to me more than 30 years ago. But, first, you need to promise that you will take care of them just like I ______.
Fonte: O elaborador, 2024.

Select the alternative that presents the words that correctly fill in the gaps, considering the order of the text.
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️
  5. ✂️

4105Q1023382 | Inglês, Verbos Verbs, Inglês Conversação, Prefeitura de Cidade Ocidental GO, IV UFG, 2023

The modal verb that indicates a strong obligation is:
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4106Q945306 | Inglês, Vestibular, UNICAMP, COMVEST UNICAMP, 2024

Texto associado.
Texto 1

The fact that so few African Americans write science fiction is perplexing since they, in a very real sense, inhabit a sci-fi nightmare in which unseen but no less palpable acts of intolerance frustrate their movement; official histories undo what has been done; and technology is too often brought to bear on black bodies. Moreover, the sublegitimate status of science fiction in literature mirrors the subaltern position to which blacks have been relegated throughout American history. The notion of Afrofuturism gives rise to a troubling antinomy: can a community whose past has been deliberately rubbed out, and whose energies have been consumed by the search for legible traces of its history, imagine possible futures?


(Adaptado de DERY, M. Black to the future: interviews with Samuel R. Delany, Greg Tate, and Tricia Rose. In: ___. (Ed.) The Discourse of cyberculture. Durham; London: Duke University Press, p. 179-222, 1994.)
De acordo com o texto 1, a escassez de autores afro-americanos em obras de ficção científica representa um
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4107Q686237 | Inglês, Primeira Fase OAB, EBMSP, EBMSP, 2018

Texto associado.
Questão

The aim of mindfulness is not quieting the mind, or attempting to achieve a state of eternal calm. The goal is simple: we’re aiming to pay attention to the present moment, without judgment. Easier said than done, we know. When we notice judgments arise during our practice, we can make a mental note of them, and let them pass. Return to observing the present moment as it is. That’s the practice. The work is to just keep doing it. Results will accrue.

Disponível em:<https://www.mindful.org/what-is-mindfulness/>. Acesso em: abr. 2018. Adaptado.
About the role of e-cigarettes as a smoking cessation tool, the study has found out that e-cigarette users
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️
  5. ✂️

4108Q1022114 | Inglês, Formação de Palavras com Prefixos e Sufixos, Inglês 200 H A, Prefeitura de Iguaracy PE, ADM TEC, 2024

Texto associado.

INSTRUCTION: Read the following text to answer question.

Do Leveled Books Have Any Place in the Classroom?


“The little turtle can see the grass. The little turtle can see the trees. The little turtle can see the flowers”. These are the opening lines to one popular reading program’s leveled books: short, predictable texts designed for beginning readers. The patterned sentence structure – centered on the phrase “the little turtle can see" – invites students to rely on repetition and context clues to identify words they can’t sound out.

Leveled books have been a staple in early elementary reading instruction for more than two decades. But as the “science of reading” movement has spread, leveled books have come under fire. Initially, they encourage students to guess at words rather than use their phonics skills, researchers say, which can prevent children from mapping the letter-sound connections that allow them to become fluent readers.

A second problem is how they sort students into levels. Studies have shown that leveling systems are frequently inaccurate. These systems are usually created by the books’ publishers, which purport to match students with books that have a just-right alignment with their reading comprehension abilities.

In classrooms that are switching to a science of reading approach, educators are now wary of leveled books, because of the damage that they did, said Wiley Blevins, an educational consultant. In his opinion, when children are still learning the code of written language, it is required a “tight connection” between the letter-sound correspondences they’re learning and the text they’re reading, so that they have opportunities to practice. But leveled texts can’t do this job. Blevins said that the textdifficulty levels also don’t offer much practical use because they don’t tell educators what skills students still need to master – which doesn’t necessarily mean kids can’t ever pick up these books.

But what are leveled texts anyway? In many of the most popular reading programs of the last decade, leveled readers were some of the main texts that children worked with. Teachers used books for instruction, grouping students by their level and assigning them reading strategies to practice in the text. They have also been used for assessment since teachers listened to students read these books aloud, keeping a running record of their errors.

Publishers claimed that the text-leveling system could match students with books that were just right for their abilities – challenging enough to help them practice new skills, but not so challenging as to be frustrating or inaccessible. This idea is based on outdated theories about how children learn. Studies show that students can read books that are above their level with teacher and peer-provided support. They also indicate that restricting students to text at lower reading levels can actually widen achievement gaps.

However, other research has found that the leveling system isn’t even that accurate. A 2014 study showed that data from leveling assessments correctly predicted students’ reading ability only about 50 percent of the time.

The big problem with these books, though, is that they don’t help students develop their decoding skills, that is, their ability to sound out words by connecting letters tospoken sounds, said Kari Kurto, the National Science of Reading Project director at The Reading League – a group that advocates for evidence-based reading policy and classroom practice. Kurto complemented by saying that many of the words in these books aren’t written with constrained sound-spelling patterns, so “there’s no other strategy that a kid can use other than guessing,” Kurto said.

With all of this being said, one question pops up: how teachers can repurpose leveled readers?

As some districts have shifted their reading instructional practice, they have moved from leveled to decodable text – books written to give students practice with the letter-sound correspondences that they are learning in phonics lessons. However, decodable books shouldn’t be the only books that students ever see because at some point they will have to move on to more complex literature, said Blevins. In his point of view, teachers shouldn’t worry about matching students with a particular level, but rather see if they can find books that include some phonics patterns children know.

But can leveled texts build background knowledge? Some educators have repurposed leveled texts in a different way, using them to help students develop content knowledge about a subject. Research shows that students’ background knowledge is a key component of their reading comprehension ability.

According to Kurto, having more books available that might tap into kids’ different interests is valuable. Still, she draws the attention to the fact that many leveled books are written with simple themes and basic vocabulary and syntax. She said, “a lot of the leveled texts are just a little fluffy. If all [students are] getting beyond decodable text is leveled text, then it’s likely that they’re not being exposed to high-quality language and language structures.”

Although the debate about this matter is extensive and opinions are diverse, one thing is worth keeping in mind: what students read in class really matters.


Source: https://www.edweek.org/teaching-learning/doleveled-books-have-any-place-in-the-classroom/2024/10 Accessed on November 13, 2024. [Adapted]

Analyze the excerpt below.

“These systems are usually created by the books’ publishers, which purport to match students with books (…)”.
As regards it, mark the following statements as (C) if Correct, or (I) if Incorrect.
( ) “Purport” is a verb that means “to claim to be or do a particular thing when this claim may not be true”.
( ) If “oddly” replaces “usually”, the meaning of the sentence will remain the same.
( ) In the word “created”, -ed is a bound morpheme.

The statements are, from up to down, respectively:
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4109Q1062563 | Inglês, Sinônimos Synonyms, Técnico Federal de Controle Externo, TCU, CESPE CEBRASPE, 2025

Texto associado.
A new scholarship aimed at developing the next generation of artificial intelligence “pioneers” will open to applicants in spring 2026, with the first cohort beginning studies the following autumn.

The Sparck AI scholarships, named after pioneering British computer scientist Karen Sparck Jones, will give master’s degree university students access to industry-leading firms as the Government looks to boost the UK’s AI credentials.

The University of Bristol will be one of nine universities to offer the fully-funded Government scholarship, alongside faculties in Newcastle, Manchester and Edinburgh.

The scheme has been developed in line with the Government’s “AI Opportunities Action Plan”, receiving more than £17 million of funding from Westminster, with the grant covering both students’ tuition and living costs.

Alongside master’s places, 100 scholars will receive placements in leading AI companies, as well as mentorship from industry experts. It is hoped the scholarships will give students “unparalleled access” to the fast-moving industry.

Vice-Chancellor Evelyn Welch said the scholarships would give Bristol the chance to “explore bold new ideas and nurture exceptional talent.” Technology Secretary Peter Kyle MP said he believed the scheme would help students secure “highly skilled jobs” and build “a workforce fit for the future.” AI talent acquisition firm Beamery said the scholarships would help their goal to create “equal access to work” and connect “talent to opportunity”.

Internet:<www.bbc.com> (adapted).

About the ideas and the linguistic aspects of the previous text, judge the following item.

In the fragment ‘unparalleled access’ (second sentence of the fifth paragraph), the word “unparalleled” could be replaced with unmatched without altering the meaning of the phrase.

  1. ✂️
  2. ✂️

4111Q947634 | Inglês, Prova de Medicina 2018, CESMAC, CEPROS, 2018

Texto associado.

Read the text below and answer the following question based on it.


More than half your body is not human


Human cells make up only 43% of the body's total cell count. The rest are microscopic colonists.

Understanding this hidden half of ourselves - our microbiome - is rapidly transforming understanding of diseases from allergy to Parkinson's.

No matter how well you wash, nearly every nook and cranny of your body is covered in microscopic creatures.

This includes bacteria, viruses, fungi and archaea (organisms originally misclassified as bacteria). The greatest concentration of this microscopic life is in the dark murky depths of our oxygen-deprived bowels.

The human genome - the full set of genetic instructions for a human being - is made up of 20,000 instructions called genes.

But add all the genes in our microbiome together and the figure comes out between two and 20 million microbial genes.

Prof Sarkis Mazmanian, a microbiologist from Caltech, argues: "We don't have just one genome, the genes of our microbiome present essentially a second genome which augment the activity of our own.

Science is rapidly uncovering the role the microbiome plays in digestion, regulating the immune system, protecting against disease and manufacturing vital vitamins.

It is a new way of thinking about the microbial world. To date, our relationship with microbes has largely been one of warfare.

Antibiotics and vaccines have been the weapons unleashed against the likes of smallpox, Mycobacterium tuberculosis or MRSA.

That's been a good thing and has saved large numbers of lives.

But some researchers are concerned that our assault on the bad guys has done untold damage to our "good bacteria".

Prof Knight has performed experiments on mice that were born in the most sanitised world imaginable.

He says: "We were able to show that if you take lean and obese humans and take their faeces and transplant the bacteria into mice you can make the mouse thinner or fatter depending on whose microbiome it got."

"This is pretty amazing right, but the question now is will this be translatable to humans"

This is the big hope for the field, that microbes could be a new form of medicine. It is known as using "bugs as drugs".

Adaptado de: < http://www.bbc.com/news/health-43674270> Acessado em 13 de abril de 2018.

In the sentence "...the lonely participants were 10 percent more likely to have poor sleep quality than subjects who did not report loneliness..." a synonym for likely is
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️
  5. ✂️

4112Q1024183 | Inglês, Interpretação de Texto Reading Comprehension, Analista Administrativo de Projetos, InoversaSul, CESPE CEBRASPE, 2025

Texto associado.
A majority of remote workers would quit their jobs if forced to return to the office, according to a new study. In FlexJobs’ recent report, 57 percent of remote workers surveyed said they would absolutely look for a new job if they were not allowed to continue working remotely. “Obviously, an employer has the right to call employees back to the office from remote or hybrid positions at any time, but for many who have had these jobs since the early days of the pandemic, working from home during all or part of the week has become a way of life, and they’ve scheduled virtually all other priorities around it,” says Alex Beene, a financial literacy instructor at the University of Tennessee.
The numbers could indicate a significant turnover issue as companies continue to look for ways to be fully in-person again, as just under 25 percent of workers said their employer had already instituted a return-to-office mandate. The report is based on a poll of 3,000 American professionals between August 5 and August 18. Overall, Americans were eager to leave their jobs in pursuit of higher wages or more flexible work, as 67 percent said they planned to change jobs in the next six months. But key things like a promotion, remote work and a better company culture could convince some workers to stay, according to the survey. Between 33 percent and 38 percent of workers said these factors could convince them to stay in their current roles.
Working remotely continues to be a huge draw when it comes to attracting talent, and it can even convince some employees to accept lower salaries. In the report, 58 percent of workers said they’d accept a salary decrease if it meant they could work from home. “We have a generation of employees that live in locations far removed from their actual employer due to work-from-home policies,” Beene said. “For many, hours of commuting may either not be feasible or not add up financially to make sense given their current role.”
And because many remote workers don’t feel a productivity loss, companies are still “vying for talent and willing to accommodate,” said Kevin Thompson, a finance expert and founder and CEO of 9i Capital Group. As a result, workers still largely have the power over their employers, Thompson said. “The only reason they would not is if businesses began to collude and mandated everyone return to work,” Thompson told Newsweek. “As long as the market remains free and fair, the ability to find remote work should actually continue.”
Putting productivity aside, Thompson said the main loss from remote work has been in corporate culture. “I don’t believe you can build a culture through Zoom, but that does not mean it is not possible,” Thompson said. “The consequences of remote work won’t be felt for a number of years.”

Internet: <newsweek.com> (adapted).
About the ideas conveyed by the preceding text, as well as its linguistic aspects, judge the following item.

For some employees, remote work is definitely a perk, as they can steer clear of long hours transportation.
  1. ✂️
  2. ✂️

4113Q944059 | Inglês, Inglês, UECE, UECE CEV, 2020

Texto associado.
Americans May Add Five Times More Plastic to the Oceans Than Thought

The United States is using more
plastic than ever, and waste exported for
recycling is often mishandled, according
to a new study.
The United States contribution
to coastal plastic pollution worldwide is
significantly larger than previously
thought, possibly by as much as five
times, according to a study published
Friday. The research, published in Science
Advances, is the sequel to a 2015 paper
by the same authors. Two factors
contributed to the sharp increase:
Americans are using more plastic than
ever and the current study included
pollution generated by United States
exports of plastic waste, while the earlier
one did not.
The United States, which does
not have sufficient infrastructure to
handle its recycling demands at home,
exports about half of its recyclable waste.
Of the total exported, about 88 percent
ends up in countries considered to have
inadequate waste management.
“When you consider how much
of our plastic waste isn’t actually
recyclable because it is low-value,
contaminated or difficult to process, it’s
not surprising that a lot of it ends up
polluting the environment,” said the
study’s lead author, Kara Lavender Law,
research professor of oceanography at
Sea Education Association, in a
statement.
The study estimates that in
2016, the United States contributed
between 1.1 and 2.2 million metric tons of
plastic waste to the oceans through a
combination of littering, dumping and
mismanaged exports. At a minimum,
that’s almost double the total estimated
waste in the team’s previous study. At the
high end, it would be a fivefold increase
over the earlier estimate.
Nicholas Mallos, a senior
director at the Ocean Conservancy and an
author of the study, said the upper
estimate would be equal to a pile of
plastic covering the area of the White
House Lawn and reaching as high as the
Empire State Building.
The ranges are wide partly
because “there’s no real standard for
being able to provide good quality data on
collection and disposal of waste in
general,” said Ted Siegler, a resource
economist at DSM Environmental
Solutions, a consulting firm, and an
author of the study. Mr. Siegler said the
researchers had evaluated waste-disposal
practices in countries around the world
and used their “best professional
judgment” to determine the lowest and
highest amounts of plastic waste likely to
escape into the environment. They settled
on a range of 25 percent to 75 percent.
Tony Walker, an associate
professor at the Dalhousie University
School for Resource and Environmental
Studies in Halifax, Nova Scotia, said that
analyzing waste data can amount to a
“data minefield” because there are no
data standards across municipalities.
Moreover, once plastic waste is shipped
overseas, he said, data is often not
recorded at all.
Nonetheless, Dr. Walker, who
was not involved in the study, said it
could offer a more accurate accounting of
plastic pollution than the previous study,
which likely underestimated the United
States’ contribution. “They’ve put their
best estimate, as accurate as they can be
with this data,” he said, and used ranges,
which underscores that the figures are
estimates.
Of the plastics that go into the
United States recycling system, about 9
percent of the country’s total plastic
waste, there is no guarantee that they’ll
be remade into new consumer goods. New
plastic is so inexpensive to manufacture
that only certain expensive, high-grade
plastics are profitable to recycle within the
United States, which is why roughly half
of the country’s plastic waste was shipped
abroad in 2016, the most recent year for
which data is available.
Since 2016, however, the
recycling landscape has changed. China
and many countries in Southeast Asia
have stopped accepting plastic waste
imports. And lower oil prices have further
reduced the market for recycled plastic.
“What the new study really underscores is
we have to get a handle on source
reduction at home,” Mr. Mallos said. “That
starts with eliminating unnecessary and
problematic single-use plastics.”

From: https://www.nytimes.com/2020/10/30/
The verbs in “...ends up in countries considered to have inadequate waste management” (lines 24-25) are, respectively,
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4114Q1021887 | Inglês, Aspectos Linguísticos Linguistic Aspects, LEM Inglês, SEED PR, Consulplan, 2024

Language allows us to communicate a seemingly infinite array of ideas, emotions, and experiences. At the heart of this linguistic complexity lies polysemy, a semantic phenomenon through which meanings of words extend or shift so that a single word has two or more related meanings. The word catering to the previous characterization is:
  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4115Q1023168 | Inglês, Verbos Verbs, Português e Inglês, Prefeitura de Virginópolis MG, FCM, 2024

There are three main verb tenses in English: present, past and future. The present, past and future tenses are divided into four aspects: the simple, progressive, perfect and perfect progressive.

Associate the sentence to its verb tense.

SENTENCES

1 – Gert speaks German fluently.

2 – Denise is learning how to ski now.

3 – Joel studied English for 5 years when he lived in New York.

4 – Sharon has been in Brazil for years.

5 – Mr. Harris has been teaching at the university since 2008.

6 – Dennis had already studied French.



VERB TENSES

( ) Past Simple

( ) Past Perfect Simple

( ) Present Simple

( ) Present Continuous

( ) Present Perfect Simple

( ) Present Perfect Continuous

The correct sequence of this association is:

  1. ✂️
  2. ✂️
  3. ✂️
  4. ✂️

4116Q945601 | Inglês, Segundo Semestre, UECE, UECE CEV, 2019

Texto associado.

How a Canadian Chain Is Reinventing Book Selling

By Alexandra Alter

About a decade ago, Heather Reisman, the chief executive of Canada’s largest bookstore chain, was having tea with the novelist Margaret Atwood when Ms. Atwood inadvertently gave her an idea for a new product. Ms. Atwood announced that she planned to go home, put on a pair of cozy socks and curl up with a book. Ms. Reisman thought about how appealing that sounded. Not long after, her company, Indigo, developed its own brand of plush “reading socks.” They quickly became one of Indigo’s signature gift items.

“Last year, all my friends got reading socks,” said Arianna Huffington, the HuffPost cofounder and a friend of Ms. Reisman’s, who also gave the socks as gifts to employees at her organization Thrive. “Most people don’t have reading socks — not like Heather’s reading socks.”

Over the last few years, Indigo has designed dozens of other products, including beach mats, scented candles, inspirational wall art, Mason jars, crystal pillars, bento lunchboxes, herb growing kits, copper cheese knife sets, stemless champagne flutes, throw pillows and scarves.

It may seem strange for a bookstore chain to be developing and selling artisanal soup bowls and organic cotton baby onesies. But Indigo’s approach seems not only novel but crucial to its success and longevity. The superstore concept, with hulking retail spaces stocking 100,000 titles, has become increasingly hard to sustain in the era of online retail, when it’s impossible to match Amazon’s vast selection.

Indigo is experimenting with a new model, positioning itself as a “cultural department store” where customers who wander in to browse through books often end up lingering as they impulsively shop for cashmere slippers and crystal facial rollers, or a knife set to go with a new Paleo cookbook. Over the past few years, Ms. Reisman has reinvented Indigo as a Goop-like, curated lifestyle brand, with sections devoted to food, health and wellness, and home décor.

Ms. Reisman is now importing Indigo’s approach to the United States. Last year, Indigo opened its first American outpost, at a luxury mall in Millburn, N.J., and she eventually plans to open a cluster of Indigos in the Northeast. Indigo’s ascendance is all the more notable given the challenges that big bookstore chains have faced in the United States. Borders, which once had more than 650 locations, filed for bankruptcy in 2011. Barnes & Noble now operates 627 stores, down from 720 in 2010, and the company put itself up for sale last year. Lately, it has been opening smaller stores, including an 8,300-square-foot outlet in Fairfax County, Va.

“Cross-merchandising is Retail 101, and it’s hard to do in a typical bookstore,” said Peter Hildick-Smith, president of the Codex Group, which analyzes the book industry. “Indigo found a way to create an extra aura around the bookbuying experience, by creating a physical extension of what you’re reading about.”

The atmosphere is unabashedly intimate, cozy and feminine — an aesthetic choice that also makes commercial sense, given that women account for some 60 percent of book buyers. A section called “The Joy of the Table” stocks Indigobrand ceramics, glassware and acacia wood serving platters with the cookbooks. The home décor section has pillows and throws, woven baskets, vases and scented candles. There’s a subsection called “In Her Words,” which features idea-driven books and memoirs by women. An area labeled “A Room of Her Own” looks like a lushdressing room, with vegan leather purses, soft gray shawls, a velvet chair, scarves and journals alongside art, design and fashion books.

Books still account for just over 50 percent of Indigo’s sales and remain the central draw; the New Jersey store stocks around 55,000 titles. But they also serve another purpose: providing a window into consumers’ interests, hobbies, desires and anxieties, which makes it easier to develop and sell related products.

Publishing executives, who have watched with growing alarm as Barnes & Noble has struggled, have responded enthusiastically to Ms. Reisman’s strategy. “Heather pioneered and perfected the art of integrating books and nonbook products,” Markus Dohle, the chief executive of Penguin Random House, said in an email.

Ms. Reisman has made herself and her own tastes and interests central to the brand. The front of the New Jersey store features a section labeled “Heather’s Picks,” with a display table covered with dozens of titles. A sign identifies her as the chain’s “founder, C.E.O., Chief Booklover and the Heather in Heather’s Picks.” She appears regularly at author signings and store events, and has interviewed prominent authors like Malcolm Gladwell, James Comey, Sally Field, Bill Clinton and Nora Ephron.

When Ms. Reisman opened the first Indigo store in Burlington, Ontario, in 1997, she had already run her own consulting firm and later served as president of a soft drink and beverage company, Cott. Still, bookselling is an idiosyncratic industry, and many questioned whether Indigo could compete with Canada’s biggest bookseller, Chapters. Skepticism dissolved a few years later when Indigo merged with Chapters, inheriting its fleet of national stores. The company now has more than 200 outlets across Canada, including 89 “superstores.” Indigo opened its first revamped concept store in 2016.

The new approach has proved lucrative: In its 2017 fiscal year, the company’s revenue exceeded $1 billion Canadian for the first time. In its 2018 fiscal year, Indigo reported a revenue increase of nearly $60 million Canadian over the previous year, making it the most profitable year in the chain’s history.

The company’s dominance in Canada doesn’t guarantee it will thrive in the United States, where it has to compete not only with Amazon and Barnes & Noble, but with a resurgent wave of independent booksellers. After years of decline, independent stores have rebounded, with some 2,470 locations, up from 1,651 a decade ago, according to the American Booksellers Association. And Amazon has expanded into the physical retail market, with around 20 bookstores across the United States.

Ms. Reisman acknowledges that the company faces challenges as it expands southward. Still, she’s optimistic, and is already scouting locations for a second store near New York.

https://www.nytimes.com/2019/05/01

Indigo, Canada’s largest bookstore chain, started expanding to other countries last year, opening a new store in
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4117Q947909 | Inglês, Primeira Fase OAB, EBMSP, EBMSP, 2018

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Questão

The aim of mindfulness is not quieting the mind, or attempting to achieve a state of eternal calm. The goal is simple: we’re aiming to pay attention to the present moment, without judgment. Easier said than done, we know. When we notice judgments arise during our practice, we can make a mental note of them, and let them pass. Return to observing the present moment as it is. That’s the practice. The work is to just keep doing it. Results will accrue.

Disponível em:<https://www.mindful.org/what-is-mindfulness/>. Acesso em: abr. 2018. Adaptado.
According to the text, mindfulness emphasizes that we should try to
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4118Q951237 | Inglês, Primeiro Semestre, UNESP, VUNESP, 2018

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Entre 11 de fevereiro e 03 de junho de 2018, o Museu de Arte Moderna de Nova Iorque (MoMA) abrigou a primeira exposição nos Estados Unidos dedicada à pintora brasileira Tarsila do Amaral. Leia a apresentação de uma das pinturas expostas para responder às questões


The painting Sleep (1928) is a dreamlike representation of tropical landscape, with this major motif of her repetitive figure that disappears in the background.

This painting is an example of Tarsila’s venture into surrealism. Elements such as repetition, random association, and dreamlike figures are typical of surrealism that we can see as main elements of this composition. She was never a truly surrealist painter, but she was totally aware of surrealism’s legacy.


(www.moma.org. Adaptado.)

Indo às consequências finais da posição de José de Alencar no Romantismo, esse autor adotou como base da sua obra o esforço de escrever numa língua inspirada pela fala corrente e os modismos populares, não hesitando em usar formas consideradas incorretas, desde que legitimadas pelo uso brasileiro. Com isso, foi o maior demolidor da “pureza vernácula” e do “culto da forma”.

(Antonio Candido. Iniciação à literatura brasileira, 2010. Adaptado.)


O texto refere-se a

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4119Q1024199 | Inglês, Interpretação de Texto Reading Comprehension, Inglês, Prefeitura de Calumbi PE, IGEDUC, 2025

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O texto seguinte servirá de base para responder à questão.

India's luxury airline Vistara flies into the sunset



Indian full-service carrier Vistara will operate its last flight on Monday, after nine years in existence.


A joint venture between Singapore Airlines and the Tata Sons, Vistara will merge with Tata-owned Air India to form a single entity with an expanded network and broader fleet.


This means that all Vistara operations will be transferred to and managed by Air India, including helpdesk kiosks and ticketing offices. The process of migrating passengers with existing Vistara bookings and loyalty programmes to Air India has been under way over thepast few months.


"As part of the merger process, meals, service ware and other soft elements have been upgraded and incorporates aspects of both Vistara and Air India," an Air India spokesperson said in an email response.


Amid concerns that the merger could impact service standards, the Tatas have assured that Vistara's in-flight experience will remain unchanged.


Known for its high ratings in food, service, and cabin quality, Vistara has built a loyal customer base and the decision to retire the Vistara brand has been criticised by fans, branding experts, and aviation analysts.


The consolidation was effectively done to clean up Vistara's books and wipe out its losses, said Mark Martin, an aviation analyst.


Air India has essentially been "suckered into taking a loss-making airline" in a desperate move, he added.


"Mergers are meant to make airlines powerful. Never to wipe out losses or cover them."


To be sure, both Air India and Vistara's annual losses have reduced by more than half over the past year, and other operating metrics have improved too. But the merger process so far has been turbulent.


The exercise has been riddled with problems − from pilot shortages that have led to massive flight cancellations, to Vistara crew going on mass sick leave over plans to align their salary structures with Air India.


There have also been repeated complaints about poor service standards on Air India, including viral videos of broken seats and non-functioning inflight entertainment systems.


The Tatas have announced a $400m (£308m) programme to upgrade and retrofit the interiors of its older aircraft and also a brand-new livery. They've also placed orders for hundreds of new Airbus and Boeing planes worth billions of dollars to augment their offering.


But this "turnaround" is still incomplete and riddled with problems, according to Mr Martin. A merger only complicates matters.


Experts say that the merger strikes a dissonant chord from a branding perspective too.


Harish Bijoor, a brand strategy specialist, told the BBC he was feeling "emotional" that a superior product offering like Vistara which had developed a "gold standard for Indian aviation" was ceasing operations.


"It is a big loss for the industry," said Mr Bijoor, adding it will be a monumental task for the mother brand Air India to simply "copy, paste and exceed" the high standards set by Vistara, given that it's a much smaller airline that's being gobbled up by a much larger one.


Mr Bijoor suggests a better strategy would have been to operate Air India separately for five years, focusing on improving service standards, while maintaining Vistara as a distinct brand with Air India prefixed to it.


"This would have given Air India the time and chance to rectify the mother brand and bring it up to the Vistara level, while maintaining its uniqueness," he adds.


Beyond branding, the merged entity will face a slew of operational challenges.


"Communication will be a major challenge in the early days, with customers arriving at the airport expecting Vistara flights, only to find Air India branding," says Ajay Awtaney, editor of Live From A Lounge, an aviation portal. "Air India will need to maintain clear communication for weeks."


Another key challenge, he notes, is cultural: Vistara's agile employees may struggle to adjust to Air India's complex bureaucracy and systems.


But the biggest task for the merged carrier would be offering customers a uniform flying experience.


These are "two airlines with very different service formats are being integrated into one airline. It is going to be a hotchpotch of service formats, cabin formats, branding, and customer experience. It will involve learning and unlearning, and such a process has rarely worked with airlines and is seldom effective," said Mr Martin.


Still, many believe Vistara had to go − now or some years later.


A legacy brand like Air India, with strong global recognition and 'India' imprinted in its identity, wouldn't have allowed a smaller, more premium subsidiary to overshadow its revival process.


Financially too, it makes little sense for the Tatas to have two loss-making entities compete with one another.


The combined strength of Vistara and Air India could also place the Tatas in a much better position to compete with market leader Indigo.


The unified Air India group (including Air India Express, which completed its merger with the former Air Asia India in October) "will be bigger and better with a fleet size of nearly 300 aircraft, an expanded network and a stronger workforce", an Air India spokesperson said.


"Getting done with the merger means that Air India grows overnight, and the two teams start cooperating instead of competing. There will never be one right day to merge. Somewhere, a line had to be drawn," said Mr Awtaney.


But for many Vistara loyalists, its demise leaves a void in India's skies for a premium, full-service carrier - marking the third such gap after the collapse of Kingfisher Airlines and Jet Airways.


It's still too early to say if Air India, which often ranks at the bottom of airline surveys, can successfully fill that void.


https://www.bbc.com/news/articles/c5ygp1w5eq7o

In the sentence "Vistara's annual losses have reduced by more than half over the past year," the correct form of the verb "have" is used because:
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4120Q678601 | Inglês, Segundo Semestre, Esamc, Esamc, 2019

Texto associado.
Considere o texto a seguir para responder à questão.
How INTERPOL supports Brazil to tackle international crime

Brazil is the largest South American country, with 16,000 km of land border and 8,000 km of coastline to protect against incoming crime. Its geographic location at the heart of the Americas, and its numerous maritime ports sitting on transshipment routes to global markets, make it attractive to organized crime.

The capacity to take investigations beyond this vast expanse of territory to work with police forces the world over is crucial to safeguarding Brazilian national security.

The INTERPOL National Central Bureau (NCB) in Brasilia plays a fundamental role in protecting the country’s economy, institutions and businesses against global crime.

(Adaptado de: https://www.interpol.int/Who-we-are/ Member-countries/Americas/BRAZIL - Acessado em: 05/03/2019.)
As medidas de 16 mil quilômetros e 8 mil quilômetros, no texto, referem-se
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